Cartões postais do centro de Reno

Montagens culturais e intermediais

Autores

DOI:

https://doi.org/10.48162/rev.45.040

Palavras-chave:

Assemblage, Intermidialidade, Cultura Americana, Turismo

Resumo

Este artigo examina cartões-postais turísticos de linho retratando o centro de Reno nas décadas de 1930 e 1940. Adota a noção de assemblage para compreender esses cartões-postais como objetos culturais intermidiáticos e identificar tensões e ressonâncias entre cores, técnicas e materiais, mídias (incluindo o cinema), o imaginário público de Reno em romances e filmes literários, e a experiência cinematográfica da cidade e a expectativa de representação afetiva dos cartões-postais. Além disso, o artigo mostra como os cartões-postais serviram como agentes culturais na reformulação e na concepção de Reno como "a menor cidade do mundo" e um refúgio para a cultura branca "americana".

Biografia do Autor

Juan Carlos Guerrero Hernández, Department of Art. University of Nevada, Art, Art History, and Design Department

Is an assistant professor of Art History. His research of contemporary art at the intersection of moving images, photography, performance, collective memory, and decoloniality has been supported by several grants and been published in journals such as TDR/The Drama Review, Photographies, Revista de Estudios Sociales, and Photography and Culture, and books such as Walking with the Enemy: The Art of Subversive Mimicry in the Post-Truth Era (Manchester University Press, 2026), Pop Cinema (Edinburgh University Press, 2024), and Ventriloquism, Performance, and Contemporary Art (Routledge, 2023).

Referências

Buchanan, Ian. Assemblage Theory and Method. London: Bloomsbury, 2021.

«Curt Teich Postcard Geographic Indices». Internet Archive. Accesed 23 May 2021, https://archive.org/details/nevada-teich-geo-index.

Deleuze, Gilles and Felix Guattari. Kafka: Toward a Minor Literature. Minneapolis: University of Minnesota, 1986.

Hamlin, John. Whirlpool of Reno. New York: Loncols Mac Veach, 1931.

Häusler, Eric and Jürgenr Häusler, How Cities Become Brands Developing City Brands Purposefully and Thoughtfully. New York, NY: Springer, 2024.

Isenberg, Alison. Downtown America: A History of the Place and the People Who Made It. Chicago: University of Chicago Press, 2004.

Jobey, Liz. «Photographer Walker Evans: answers on a postcard». The Guardian, 5 February 2009. https://www.theguardian.com/artanddesign/2009/feb/05/photographer-walker-evans-postcards.

Keathley, Christian. Cinephilia and History, or, The Wind in the Trees. Bloomington: Indiana University Press, 2006.

Kelly, Megan. «Curt Teich Postcard Archives: A connection to the past». Antiques and Collecting 114, n.º 9 (2009): 20–25.

MacNamee, W. Bruce. «Travel Looks Ahead to Another Big Year; America's Cooperative Campaign of l940 To Be Intensified to Keep High Level». The New York Tines, 29 December 1940, https://www.nytimes.com/1940/12/29/archives/travel-looks-ahead-to-another-big-year-americas-cooperative.html.

McElroy, Stephen J. «Assemblage by Design: The Postcards of Curt Teich and Company». Computers and Composition 37 (2015): 147-165. doi: 10.1016/j.compcom.2015.07.002.

McLennan, Sarah Elizabeth. «Promoting Tourism, Selling a Nation: The Politics of Representing National Identity in the United States 1930-1960». PhD. Dissertation, The College of William and Mary, 2015.

Meikle, Jeffrey L. «Pasteboard Views: Idealizing Public Space in American Postcards, 1931–1953». In Public Space and the Ideology of Place in American Culture, edited by Miles Orvell and Jeffrey L. Meikle. Amsterdam: Rodopi B.V., 2005.

Meikle, Jeffrey L. Postcard America: Curt Teich and the imaging of a Nation, 1931–1950. Austin, TX: University of Texas Press, 2015.

Mulvey, Laura. Death 24 x a second: Stillness and the Moving Image. Londres: Reaktion Books, 2006.

Pinkerton, William. «Uncle Sam’s After You to See Nation First— It’s ‘Travel America Year’». Washington Post, 21 April 1940, 27.

Pyne, Lydia. Postcards: The Rise and Fall of the World’s First Social Network. London, UK: Reaktion Books, 2012.

Remnick, David. «Struggle for his soul», The Observer, Accessed 2 May 2023, https://www.theguardian.com/observer/osm/story/0,,1072750,00.html.

Sales Pointers. Chicago: Curt Teich & Co., 1935.

Stevens, Norman D. «Welcome to the World of Postcards». In Postcards in the Library: Invaluable Visual Resources, edited by Norman D. Stevens. New York: Routledge, 2013 [1995].

Teichm, Ralph. «Notes on the Teich method». Curt Teich Archives–The Newberry Library. n.d.

Urry, John. Societies beyond Oil: Oil Dregs and Social Futures. London: Zed, 2013.

Watkins, Warren A. «How Curt Teich postcards are produced», Deltiology: A Journal for Postcard Collectors and Dealers 14 n.º 4 (1974): 4.

Downloads

Publicado

30-11-2025

Como Citar

Guerrero Hernández, J. C. (2025). Cartões postais do centro de Reno: Montagens culturais e intermediais. uadernos e istoria el rte, (45), 242–270. https://doi.org/10.48162/rev.45.040

Edição

n. 45 (2025): Dossier: Releyendo la postal turística

Seção

Dossier

Licença

Copyright (c) 2025 Juan Carlos Guerrero Hernández

Creative Commons License

Este trabalho é licenciado sob uma licença Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Unported License.

Los artículos enviados al Comité Editor del Instituto de Historia del Arte, para ser publicados, los autores reservan su derecho de propiedad, pero otorgan a la Editorial los derechos de impresión y aceptan la difusión tanto en papel, como en internet y en aquellos sitios virtuales de las cuales los CHA formen parte. 

Esta obra está bajo una Licencia Creative Commons Atribución-NoComercial-CompartirIgual 3.0 No portada